Make it your own
Arrange sections, choose colors and typography, and build navigation around the way your customers shop.
Lulu / Online store Commerce inspiration + a real Lulu demo screen
Online store
A store that feels like you.
Turn your products into a storefront people want to explore. Choose a theme, shape your pages, and preview every change before publishing.
Built around your business
Make room for
what you do best.
Tell the whole product story
Bring together product images, variants, descriptions, collections, and related products.
Design for every screen
Preview layouts for phones and desktop while keeping a single storefront to maintain.
A closer look
Your next move.
A clearer view.
Explore online store alongside the tools you use every day. See how the pieces fit before you build your workflow.
Explore the product tour ↗Screens shown use demonstration data. Availability and connected services depend on your setup.
Lulu Guide Demo↗
Preview before you publish
Keep work in a draft theme and share a preview before making it your live storefront.
Get found in search
Edit page titles, descriptions, URLs, and image alternative text as you build.
Use your own domain
Start with a Lulu address, then connect the domain your customers already know.
From idea to everyday
Let’s put it
to work.
01Start with your setup+
Choose a theme that suits your catalog.
02Make it fit your business+
Add products and customize your sections.
03Review, test, and go+
Preview the store, connect payments, and publish.
Provider accounts, usage limits, and package requirements may apply. Compare the packages.
Do I need to write code?
No. Use the visual theme editor to change supported sections, styles, and content. Developers can use the theme code tools for more specific changes.
Can I bring an existing domain?
Yes. Connect your domain in your store settings and follow the DNS instructions. Domain registration is a separate cost.
Your next chapter starts here.
Create your store, explore the tools, and get help bringing your idea to life.