Company profiles
Keep business buyers, contacts, and company locations together.
Lulu / B2B & wholesale Commerce inspiration + a real Lulu demo screen
B2B & wholesale
A better way to do business together.
Organize wholesale customers, company locations, catalogs, and pricing alongside your retail operations.
Built around your business
Make room for
what you do best.
Custom catalogs
Select products and prices for the business customers you serve.
Price lists
Build wholesale pricing suited to different buyer relationships.
A closer look
Your next move.
A clearer view.
Explore b2b & wholesale alongside the tools you use every day. See how the pieces fit before you build your workflow.
Explore the product tour ↗Screens shown use demonstration data. Availability and connected services depend on your setup.
Lulu Guide Demo↗
Payment terms
Record supported payment terms and manage outstanding amounts.
Draft orders and quotes
Help customers with larger or more involved orders through an assisted sales workflow.
Team access
Give your staff the permissions needed to manage business accounts and orders.
From idea to everyday
Let’s put it
to work.
01Start with your setup+
Create company profiles and add buyer contacts.
02Make it fit your business+
Assign catalogs, prices, and agreed terms.
03Review, test, and go+
Review a test order from the buyer’s perspective.
Provider accounts, usage limits, and package requirements may apply. Compare the packages.
Can I sell retail and wholesale?
Yes. Plan catalog access, pricing, and customer groups for each audience.
How many B2B catalogs can I use?
The package matrix outlines catalog allowances. Talk to us about larger wholesale setups.
Your next chapter starts here.
Create your store, explore the tools, and get help bringing your idea to life.